Email Send Platform Management
Launch and review email campaigns to convert leads into customers
Email marketing continues to dominate the outbound digital marketing landscape. Delivering the right message at the right time to the right person will result in converting leads into customers, rescuing lost leads, and return customers for increased revenue.
Benefits of Email Send Platform Management for OEMs, Contract Manufacturers, Service Providers & System Integrators
Email Send Platform Management Services Overview:
Follow up Automations
If your website has gated content, request a quote, or contact us forms for users to submit, it is crucial that you follow up with these contacts to increase their assurance that you are a reputable service provider and customer oriented. Our team can create or improve these workflows if they are already exist for both the end user and your internal sales/customer service teams
Re-enagement Campaigns
If you are new to using a CRM and email sending platform, or have not used yours in a while, our team can help create a re-engagement campaign with your audience. However many CRMs that have been neglected have poor contact list health and re-engagement campaigns need to be meticulously executed to ensure your email health does not decline and ensure your message gets to the right person.
Ad-hoc Email Campaign Sends
Companies often have news such as a new service/product launch, facility opening, senior leadership changes, or publication such as an ebook. Our team will work with you to create a captivating campaign ensuring your message is delivered effectively and your company stays top of mind for your audience.
Nurture and Welcome Journey Automations
Research shows that companies who have welcome journeys and respond promptly to contact us / request for quote submissions convert more leads into customers than companies that don’t. Equally important is the follow up to a gated content form submission. Just because someone finished reading your eBook does not mean the journey ends there. Our team can help streamline and improve or create from scratch email journeys that best fit to specific customer experiences.
Custom
Email Design
Our web design team lends their skills to developing state of the art, mobile responsive, clean, and professional email template designs for ad-hoc and automated email campaigns in HubSpot. Our team can reinvent your email communication design to be compliant with your current brand guidelines or invent a new design for you.
Personalized Hypertargeted Campaigns
Getting the right message at the right time to the right person is the ideal for every marketing campaign. In order to do so, having a fully understood, clean and functioning CRM is necessary for refined list segmentation. Our CRM services enable personalized precision marketing campaigns no matter how small or big the audience may be to get the most opportunities for your sales team.
Why Partner with IMS?
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